WEBINAR – LEVERAGING DATA IN ITERATIVE PRODUCT DESIGN

“Without data, you are just another person with an opinion.”
— W. Edwards Deming

— —
< Data Product Manager >
Leveraging Data in Iterative Product Design.

There is so much data out there. So what do we do to make it actionable and valuable?
Leverage existing product data to better understand your customer’s behaviour, map your product’s strong and weak points by applying conversion funnels and implementing focused instrumentation plans.
By analyzing users, features and product data in the iterative design cycle, you can identify areas for product improvements that will drive better conversion rate, impactful user value and more happy customers. 

— —
Agenda:
• Data Product Manager- what is this?
• Heart model for Product Metrics awareness
• KPIs in the Customers’ Journey
• Data Instrumentation at Feature-Level
• User conversion funnel analysis
• Quiz and Q&A

FREE application
https://forms.gle/Jhq8LrRX7FU1EFCq7

— —
Speaker: Darinka Burovska, Product Owner Data at FactoryPal

Hello!
I am Darinka, a classic hustler, currently working as a Product Manager on a data analytics product. Also, I have interest in various topics such as data, entrepreneurship, mentoring, extreme sports and diversity. 
I have been working mainly on B2B and B2B2C products in various industries. From building brand new products to platforms with more than 500K active users, I have been involved in both bootstrapping and scaling a product. Leveraging the Design Thinking framework and Data Analysis, I have designed product strategy, vision and roadmap to solve real problems to the end-users and deliver the desired user value.
In order to deliver real product value in today’s dynamic world and fast-changing user experience, my focus in the last years has been in-depth product discovery, tailored user research and data-driven product management, including funnel tracking, segment analysis and instrumentation plan design.

— —
Apply Now for FREE
https://forms.gle/Jhq8LrRX7FU1EFCq7

More info at:
info@idt.mk or 076 266 740

Институт за развој и поддршка на прогресивни образовни политики и иницијативи од неформално и формално образование преку едукација и имлементација на проекти и активности поврзани со дизајн и технологија.

ПОВЕЌЕ ОД АВТОРОТ